About Us

finpla. is where New Zealanders come to find trusted mortgage and insurance advisers — all in one place. We’re building New Zealand’s largest directory of advisers registered on the Financial Service Providers Register (FSPR), making it easy to search, compare, and connect with professionals who are right for your situation.

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Our team is led by an ex-banker from one of New Zealand’s leading banks, with first-hand experience on both sides of the financial system. We saw too many people relying on friend referrals, rushed Google searches, or working directly with one option — often missing out on better advice, better structures, or better outcomes simply because they didn’t know where to look.

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finpla. exists to change that. We bring together verified adviser information, smart search tools, and helpful calculators — all in one place, free to use. We don’t give personalised financial advice ourselves; instead, we help you find registered professionals who can. Clear information, trusted advisers, and better decisions — that’s what finpla. is here for.